May 2, 2024
MIADA Partners With SmartGroups™
Partnership Introduces Innovative Program to Make 20 Groups Accessible to Smaller Dealerships – And Pays Group Members’ Association Dues
The Michigan Independent Automobile Dealers Association has joined with SmartGroups™ in a partnership that includes picking up the tab for dealers’ MIADA dues – and introduces a groundbreaking new way to put the advantages of 20 Group membership within reach of virtually every dealer.
As part of the partnership, SmartGroups: 20 Groups Reimagined will pay the annual state association dues for any Michigan dealer who joins a SmartGroups 20 Group, whether the dealer is a current member of the association or not.
That applies to any dealers from Michigan who are already members of a SmartGroup.
The joint venture includes education and training opportunities for MIADA’s member dealers.
“We are always working diligently to develop relationships with members and vendors to continuously better the industry,” MIADA executive director Annette Chapman said. “Partnering with SmartGroups will provide MIADA’s members with more educational opportunities while helping drive membership.”
The partnership also creates an innovative new concept in 20 Groups, designed to be far more cost-effective and accessible to smaller operations.
SmartGroups Lite are state-specific 20 Groups designed to minimize the time spent away from the dealership and the costs of travel, accommodations and meeting expenses. Michigan’s SmartGroups Lite will include primarily dealers from Michigan, with all meetings held within the state on an accelerated two-day schedule.
Members of SmartGroups Lite will still have the benefit of the industry’s best moderators/consultants and best meeting content, topics and speakers, but in less time and at lower cost.
“We’re excited to launch a very first in 20 Groups,” SmartGroups founder and CEO Justin Osburn said. “Low prorates, no air travel necessary all dealers from within the state. Thanks to MIADA, this is literally the most affordable 20 Group program ever offered to retail dealers in Michigan.”
SmartGroups will pay the state IADA dues for all members of the Lite Groups.
If your state IADA isn’t partnered with SmartGroups and you’re interested in joining a SmartGroups Lite, contact your state association’s executive director or email SmartGroups director Howard Bullock at howard@smart20groups.com
For more information, visit smart20groups.com/michigan.
As part of the partnership, SmartGroups: 20 Groups Reimagined will pay the annual state association dues for any Michigan dealer who joins a SmartGroups 20 Group, whether the dealer is a current member of the association or not.
That applies to any dealers from Michigan who are already members of a SmartGroup.
The joint venture includes education and training opportunities for MIADA’s member dealers.
“We are always working diligently to develop relationships with members and vendors to continuously better the industry,” MIADA executive director Annette Chapman said. “Partnering with SmartGroups will provide MIADA’s members with more educational opportunities while helping drive membership.”
The partnership also creates an innovative new concept in 20 Groups, designed to be far more cost-effective and accessible to smaller operations.
SmartGroups Lite are state-specific 20 Groups designed to minimize the time spent away from the dealership and the costs of travel, accommodations and meeting expenses. Michigan’s SmartGroups Lite will include primarily dealers from Michigan, with all meetings held within the state on an accelerated two-day schedule.
Members of SmartGroups Lite will still have the benefit of the industry’s best moderators/consultants and best meeting content, topics and speakers, but in less time and at lower cost.
“We’re excited to launch a very first in 20 Groups,” SmartGroups founder and CEO Justin Osburn said. “Low prorates, no air travel necessary all dealers from within the state. Thanks to MIADA, this is literally the most affordable 20 Group program ever offered to retail dealers in Michigan.”
SmartGroups will pay the state IADA dues for all members of the Lite Groups.
If your state IADA isn’t partnered with SmartGroups and you’re interested in joining a SmartGroups Lite, contact your state association’s executive director or email SmartGroups director Howard Bullock at howard@smart20groups.com
For more information, visit smart20groups.com/michigan.